With a client base regularly impacted by seasonality, we’ve found it makes sense to offer our customers the ability to spread this cost with White Oak UK, helping them to invest at times when trade is slower.

Trevor Ruddle, Managing Director, Indigo Awnings


Trevor Ruddle, owner and Managing Director of market-leading commercial-grade shading suppliers Indigo Awnings, one of the UK's largest providers of commercial shading. Clients include a growing number of leading hospitality brands and sporting venues, and they have recently expanded into the UAE.

The Problem


Customer requirements are rarely replicated, and so they need a solution that fits the individual needs of their premises.

And with a client base regularly affected by seasonality, customers needed a simple way to invest in an awning solution even when trade is slower.

The Solution

Indigo Awning joined the White Oak UK Partner Programme and promoted finance options to their customers to aid sales all-year-round.


Leasing their products is a great alternative to outright purchase as typically no deposit is required. And as every plan is designed to suit the customer, it offers real flexibility to a much wider audience, helping them to invest at times when trade is slower.

The Result

By offering finance options to their customers through the White Oak UK Partner Programme, Indigo Awnings have been able to offer simple and effective leasing solutions to their customers and help drive sales.

Customers are now able to invest during off-peak seasons, purchase a structure from Indigo Awnings and start to generate an income from day one.

in 2017 Indigo Awnings expanded operations into the Middle East, with a design and supply offering based in the UAE.

Plans are now to explore further opportunities with the hospitality industry as well as with architects and designers involved in new hotels and restaurants in Dubai.

Asset finance for equipment suppliers

Why choose White Oak UK?

  • No red tape, so you can receive funds in as little as 24 hours
  • We accept 4 out of every 5 applications
  • Apply quickly and easily with E-sign loan documents
  • You’ll always speak to the same person
  • Free up cash flow for other areas of your business
  • Tailored finance agreements to suit your specific needs

Views from the flipside

What our customers say

We could not have been happier. Banks as usual were a nightmare - they took over six weeks to eventually refuse for vague reasons unexplained. White Oak UK were professional, helpful, friendly, and best of all, fast.

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